Street Art for Mankind teams up with the United Nations and Kashi on the first UN75 Mural in NYC, 2020

In honour of its 75th anniversary, the United Nations (UN) has teamed up with Street Art for Mankind (SAM) to create a series of murals around the world.

The first mural in this unique UN75 series takes pride of place in midtown Manhattan, a few blocks away from the UN Headquarters, at 243 East 44th Street and was completed on September 24, 2020.

The mural was created by prominent Street Artist Emmanuel Jarus and was made possible by Kashi, part of Kellogg’s, a UN Global Compact member.

The theme for the mural is inequality and zero hunger, amplifying the voices of the over 1 million people across the world who have told the UN this year, that access to basic services, including food, is a top priority for the future they want.

Launched in January 2020 to mark its 75th anniversary, the UN75 global consultation represents the UN’s most ambitious effort to date to understand expectations of international cooperation and of the UN in particular.  It is also the largest survey to date on priorities for recovering from the COVID-19 pandemic. Through surveys and dialogues, the UN asked people about their hopes and fears for the future. As of 21 September 2020, over a million people from all countries and all walks of life have taken part. Their answers provide unique insights into what the public wants at this challenging time for the world.  

“I truly feel that the world is at a crucial time, and it gives me pleasure to share my abilities as an artist with NYC and the world to focus their attention on the message of #ZeroHunger. The world appears to be in crisis in a variety of ways, and I feel it is important for humanity to unify over aspirational, but achievable goals.  It is with great honour that I participate as a muralist during #UN75.” Emmanuel Jarus

As part of this collaboration, SAM will curate murals around the world, with prominent artists, reflecting on people’s top priorities, and the future they want. 

SAM’s #UN75Murals will amplify the UN75 global conversation with the universal language of art by bringing it to the streets, and by extending its legacy through the years to come. SAM’s free App “Behind the Wall®” enables the public to scan the mural to hear the UN75 stories and engage with the art from home.

“We are proud to be part of this ambitious UN75 initiative, with murals that will highlight the hope and dreams of millions of people for a better the world. We welcome the support of UN Global Compact companies and warmly thank Kashi for stepping up in the fight against hunger with this first mural in NYC…We hope that this mural, created by the talented Emmanuel Jarus, will inspire generations to build a fairer world for all.” Audrey and Thibault Decker, Street Art for Mankind.

In addition to the sponsorship of the first UN75 mural, Kashi will create a social media campaign and donate meals to a local non-profit organization to amplify its action against hunger.

Photo credit Just_a_spectator

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Source: GraffitiStreet